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Head of Zhejiang Bai Yang, Ltd. of 杨胜平 main doll for Christmas, small pendant, and other fabric type products, mainly exported to South America, in similar products, his products to account for half of the market share.
Right now, though, Yiwu production marketing gifts to the world, but for Yiwu people, due to rising labor costs, RMB exchange rate issue, sell products or puerile.
Fortunately, the Chinese acceptance of ordinary people Christmas is improving, Yiwu Christmas goods began two wall wall incense. 80% to 90% of the world's Christmas gifts are made in China, "Yesterday (September 6), Yiwu Toy Association, vice president of building its Jin told the" Daily News "reporter.
Compared with last year, Yiwu Small Commodity exports have significantly warmer signs, which producers receive a Christmas gift manufacturing orders have been filled to November.
With the substantial increase in raw material and labor costs, building its Jin told reporters that this year's Christmas gifts Yiwu broad based price more than 5%.
September ushered orders peak
One by one office phone rang, Zhang looked very full of orders this year, tells the phone the other end of the domestic Wal-Mart and Carrefour Christmas gift buyers, "your order to be discharged in November of."
Zhang Salter Electronic Toys Co., Ltd. is located in Yiwu, mainly engaged in the production of electric toy, "Santa Claus inside Russia in Yiwu holding at least 70 percent of our business into the cargo."
In addition to raw material price increases beyond, Zhang said this year the pressure is relatively large labor costs there, "This year, wages rose by 15% to 20%."
The first textile web editor Wang forward, said, "export product prices is the trend, both from home and abroad, the costs are increased rigidity." Faced with this unavoidable cost increases, building its Jin told reporters, Yiwu this year Christmas gifts generally rose more than 5%.
"The 5 percent increase, our business by introducing new products to digest." Zhang said, by changing the style of clothes or toys or toy musical connotation action and other ways to innovation, through new products, price increases in order to digest Product cost pressures.
Building its progress noted, Christmas gifts are seasonal products, sudden demand is relatively large. Including transport time, September is the basic order peak of the Christmas products.
Zhang pointed out that this year's peak growth rate of export orders higher than usual 30% to 40%. The face of cost pressures, Zhang said, "Christmas gifts factory margin can reach 10% to 15%." By contrast, gross margins will be much Yiwu wholesalers low, only about 5%.
Product innovation as key to competitiveness
